Case Study Patterns
These are examples of patterns included in PortfolioWP, including Pro Patterns not included in the free theme.
Case Study – One
Pro Pattern
Bringing delight
to Google
Background
Project
Google Doodles
Role
UX / UI Designer
Year
2018 – 2022
In collaboration with the creative minds behind Google Doodles, our goal was to enrich the Google Search landing page with engaging and interactive experiences for users. From whimsical games like Solitaire and Pac-Man to cultural celebrations for Ramadan, we aimed to bring joy and engagement directly to users’ fingertips. My role involved working intimately with the doodle team to develop a design framework that seamlessly integrated these experiences into the Google search results page, focusing on intuitive game layouts and controls for an enhanced user interaction.
Creating Interactive Joy
with Google Doodles.
Leveraging a blend of art and technology, we aimed to craft doodles that were not just visually appealing but also interactive. From celebrating historical figures to marking significant global events, each doodle was a gateway to a richer, more engaging user experience.
As a creative partner with the Google Doodles team, I embarked on a journey to infuse the Google Search landing page with moments of delight and engagement. Our mission was to transcend traditional search experiences, making each visit to Google a chance to learn, play, and celebrate.
A New Dimension of Engagement
Our collaborative efforts led to a significant increase in user interaction with Google Doodles. By turning everyday searches into opportunities for play and education, we contributed to making the Google Search landing page a source of unexpected joy and discovery for millions worldwide.
This project was a testament to the power of collaborative innovation in creating experiences that resonate with users across the globe. It reinforced my belief in the importance of design that not only looks good but also engages, educates, and inspires.
Bringing delight
to Google
Background
Project
Google Doodles
Role
UX / UI Designer
Year
2018 – 2022
In collaboration with the creative minds behind Google Doodles, our goal was to enrich the Google Search landing page with engaging and interactive experiences for users. From whimsical games like Solitaire and Pac-Man to cultural celebrations for Ramadan, we aimed to bring joy and engagement directly to users’ fingertips. My role involved working intimately with the doodle team to develop a design framework that seamlessly integrated these experiences into the Google search results page, focusing on intuitive game layouts and controls for an enhanced user interaction.
Creating Interactive Joy
with Google Doodles.
Leveraging a blend of art and technology, we aimed to craft doodles that were not just visually appealing but also interactive. From celebrating historical figures to marking significant global events, each doodle was a gateway to a richer, more engaging user experience.
As a creative partner with the Google Doodles team, I embarked on a journey to infuse the Google Search landing page with moments of delight and engagement. Our mission was to transcend traditional search experiences, making each visit to Google a chance to learn, play, and celebrate.
A New Dimension of Engagement
Our collaborative efforts led to a significant increase in user interaction with Google Doodles. By turning everyday searches into opportunities for play and education, we contributed to making the Google Search landing page a source of unexpected joy and discovery for millions worldwide.
This project was a testament to the power of collaborative innovation in creating experiences that resonate with users across the globe. It reinforced my belief in the importance of design that not only looks good but also engages, educates, and inspires.
Case Study – Two
Netflix
2020 -2024
As the lead designer, I spearheaded the redesign of Netflix’s platform, focusing on creating a more intuitive and engaging user experience. This comprehensive project involved the introduction of advanced search functionalities, a streamlined product catalog, price comparison features, and integrated user reviews, among other enhancements.
Key Contributions:
- Enhanced Search Functionality: Developed an advanced search system that allows users to easily find content aligned with their preferences.
- Product Catalog Redesign: Revamped the browsing interface to showcase Netflix’s extensive library in a more organized and visually appealing manner.
- Price Comparison Integration: Implemented a feature enabling users to compare subscription plans, ensuring transparency and informed decision-making.
- User Reviews System: Introduced a platform for user-generated reviews, fostering a community-driven approach to content discovery.
This project aimed to not only improve the aesthetics of the Netflix platform but also to significantly enhance usability, making content discovery a seamless and personalized experience for its vast user base.
Event & notifications.
Find all the details for the event, chat with other participants and get important updates.
Key Contributions:
- Enhanced Search Functionality: Developed an advanced search system that allows users to easily find content aligned with their preferences.
- Product Catalog Redesign: Revamped the browsing interface to showcase Netflix’s extensive library in a more organized and visually appealing manner.
- Price Comparison Integration: Implemented a feature enabling users to compare subscription plans, ensuring transparency and informed decision-making.
- User Reviews System: Introduced a platform for user-generated reviews, fostering a community-driven approach to content discovery.
This project aimed to not only improve the aesthetics of the Netflix platform but also to significantly enhance usability, making content discovery a seamless and personalized experience for its vast user base.
Netflix
2020 -2024
As the lead designer, I spearheaded the redesign of Netflix’s platform, focusing on creating a more intuitive and engaging user experience. This comprehensive project involved the introduction of advanced search functionalities, a streamlined product catalog, price comparison features, and integrated user reviews, among other enhancements.
Key Contributions:
- Enhanced Search Functionality: Developed an advanced search system that allows users to easily find content aligned with their preferences.
- Product Catalog Redesign: Revamped the browsing interface to showcase Netflix’s extensive library in a more organized and visually appealing manner.
- Price Comparison Integration: Implemented a feature enabling users to compare subscription plans, ensuring transparency and informed decision-making.
- User Reviews System: Introduced a platform for user-generated reviews, fostering a community-driven approach to content discovery.
This project aimed to not only improve the aesthetics of the Netflix platform but also to significantly enhance usability, making content discovery a seamless and personalized experience for its vast user base.
Event & notifications.
Find all the details for the event, chat with other participants and get important updates.
Key Contributions:
- Enhanced Search Functionality: Developed an advanced search system that allows users to easily find content aligned with their preferences.
- Product Catalog Redesign: Revamped the browsing interface to showcase Netflix’s extensive library in a more organized and visually appealing manner.
- Price Comparison Integration: Implemented a feature enabling users to compare subscription plans, ensuring transparency and informed decision-making.
- User Reviews System: Introduced a platform for user-generated reviews, fostering a community-driven approach to content discovery.
This project aimed to not only improve the aesthetics of the Netflix platform but also to significantly enhance usability, making content discovery a seamless and personalized experience for its vast user base.